Target Audience Feedback on Movie Poster

Utopia Movie Poster - Editing Screenshots

 

We used Photoshop to make the poster, although it may not seem relateable to our film but we did not want to give to much away through the poster as we feel that too many films do this. But with bright lights it gives a almost utopian image, as well as the denotational descrition of its being taken from a car at night to connote a journey which our film is.





Change/lower the Saturation of the image to straight away create more of a film poster and retro effect.

 Then, using the desaturate tool go around the image, changing the flow throughout to create a build up, not just doing the same thing to the entire image.

Using the burn tool made the bottom of the image darker making it more effective to a dark theme within the film, also allowing for parts of the poster to be placed here.

Next step was to typed out the name of the poster using the "Text tool", then changing the motion blur so that it was almost unreadable the first time. Then we typed it out another 8 times, each time reducing the Pixel Distance so it became clearer and clearer, giving it a blurring final effect.

Then we continued to flatten the image and save throughout the process

I then added our release date, tagline, company logo, the actors and small information about the film.

Finally we added the charcters of the film in and added the ratings and awards that the film had achieved. We also changed the date from '5.07.2014' to say 'Coming Soon'.

Movie Poster Montage

Film Poster Montage from Morgan-R

Movie Poster Codes & Conventions

Film Poster Codes & Conventions from Morgan-R